Due to improving AI capabilities, analytics and business intelligence is having a greater impact on business operations and strategy than ever before.
Businesses not participating in the digital ecosystem as a platform risk disintermediation, and the IT distribution channel is no different.
Customer data platforms are receiving increasing attention for their ability to aggregate customer data for analysis and insights-generation, and channel distribution platforms are well-adapted to act in this role for their customers.
Gartner is one of the world's most respected technology research companies, and is at the forefront of predictions and trends happening across the global business environment.
So it's interesting to note that on their homepage they have a list of 'Trending Topics'; with Gartner being at the forefront of tech research, it's natural to assume that these are some of the hottest topics in the business and technology industry at the moment.